Influencer Endorsements vs Big Budget Ads

Once upon a time, TV commercials and flashy ad campaigns ruled the world of marketing. But guess what? Times have changed, and influencers are now running the show—especially in India, where the digital economy is exploding. If you still think one big, shiny ad is going to do the trick, it’s time for a serious reality check.

Here’s why influencer marketing is the new powerhouse in town—and why your brand can’t afford to miss out!